Saint-Jérôme, Québec, January 8, 2016 – C&R Distributors Ltd. of Gander, Newfoundland, automates their field operations with the CIS Group Beer Companion® Suite.

Starting in a small warehouse, C&R has steadily grown, providing their customers with dependable, courteous, and on-time delivery of the Molson Coors line of products to the Gander area. With this ever-increasing volume of business and to maintain the high level of customer service, C&R needed to automate their administrative and field operations to meet those demands.

After researching many options, C&R selected the CIS Group Beer system – which has already proven itself for the several other Molson Coors distributors in the St John’s area.

With CIS Group – using the Honeywell Intermec CN70 computers and PB51 printers – C&R will now have the added control and visibility to handle the increased transactions, deliveries, and invoicing – maintaining their high level of customer satisfaction.

As Chris Cuff of C&R Distributors stated – ‘we knew we needed to automate our systems, it was just a matter of time – and now was the time, as we expand our operations and continue to grow.’

About C&R Distributors

C&R Distributors supplies the Molson Coors line of products to hundreds of customers in the Gander area.

About CIS Group

CIS Group is one of the largest providers of direct store delivery (DSD) and sales force automation (SFA) solutions in North America. They have been creating innovative software solutions since 1977, always helping businesses optimize and streamline their unique business process, reducing operating costs, and having a positive impact on revenue. CIS Group has strong expertise in the beer industry, with the Companion^® Suite already being used by most major beer distributors in Canada: Molson Coors, Labatt Budweiser, Sleeman Sapporo, and others rely on the DSD solution, whereas the Geloso Group implemented the SFA solution, and Brasseurs RJ uses both. The extensive mobile experience of its team, its track record of several thousands of routes and reps automated, and its strong customer base in various industries make CIS a leading provider of software solutions for the mobile workforce.