Turning store visits into useful data
Store visits generate a lot of valuable information. Product presence, pricing, promotions, planogram compliance… it’s all there.
But in reality, much of that data is still captured manually, through notes or photos that are hard to compare from one visit to the next.
The result: teams spend time collecting information, without always being able to fully use it.
Seeing what’s really happening in-store
This is where computer vision makes a real difference.
With the smart planogram module, developed in collaboration with Nord AI and integrated into CIS Companion, the goal is simple: turn a store photo into structured, reliable, and actionable data.
It’s not just about recognizing products.
It’s about making every visit clearer, measurable, and more useful for decision-making.
Built directly into existing tools
At CIS Group, we see AI as a natural extension of the tools teams already use.
The smart planogram module is built directly into CIS Companion Rep. No separate app, no disruption to existing workflows.
Information captured through images flows back into Companion as:
- performance indicators
- alerts
- gaps to address
- recommended actions
The goal is simple: help teams act faster with better visibility.
From photo to action
The process is straightforward.
During a visit, a rep takes a photo of a shelf, display, or promotional area.
The system analyzes the image and extracts key data:
- detected products, including competitors
- number of facings
- shelf share
- planogram compliance
- potential out-of-stocks
- pricing and promotions through image reading
Within seconds, that photo becomes a clear set of structured observations inside CIS Companion.
More value for teams
For reps and merchandisers, the impact is immediate: less manual entry, less interpretation, more time to fix issues, engage with stores, and focus on priorities.
For managers, the value comes from better data quality.
Instead of relying on notes or scattered images, they gain access to consistent indicators across stores: product presence, compliance, pricing, promotions, and competitive activity.
Connecting execution to business decisions
The real value appears when the smart planogram is combined with other Companion AI modules.
For example:
- assortment optimization helps decide what should be in store
- computer vision validates what is actually in place
The same applies to demand forecasting.
Better in-store data makes it easier to understand the gap between what is planned and what really happens.
A collaborative approach
This module is developed with Nord AI, bringing specialized expertise in computer vision.
On our side, we bring deep knowledge of the industry and day-to-day operations to ensure the solution fits naturally into existing workflows.
The approach is iterative, with continuous validation and a clear objective: build a capability that keeps improving over time.
A simpler, clearer execution
Smart planograms are a practical step toward better in-store execution.
Less manual work.
More clarity.
More focused actions.
It’s part of a broader vision with CIS Companion: putting AI directly into the hands of the teams who need it most.
Interested in learning more about smart planograms or Companion AI?
Let’s talk about your reality and how it could fit your operations.
About CIS Companion
The solution to transforms field operations for companies in sales (SFA) and direct store delivery (DSD) thanks to mobile and integrated technology designed to maximize performance in sectors such as food.
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