A strategic partnership with CIS
As part of a strategic partnership, Café Van Houtte Services, the commercial division of Keurig Dr Pepper Canada strengthens its commitment to commercial innovation by deploying CIS Companion REP in CRM mode across Canada.
Nearly 160 new users will join the platform, making Companion REP a central tool for field coordination, customer visibility, and sales performance.
This initiative aims to professionalize sales prospecting and customer follow-up: intelligent visit planning and systematic tracking of interaction history. The approach focuses on efficiency as well as consistency and collaboration on a large scale.
A long-standing and solid relationship
Keurig Dr Pepper Canada and CIS have been working together for over 11 years.
Already users of CIS Companion Route for delivery and service operations, and Companion REP for representatives in the Café Van Houtte commercial division, Keurig Dr Pepper Canada is now taking a major step forward by adopting a complete CRM approach for its field teams across the country.
A partnership lasting more than a decade demonstrates rare trust and a shared long-term vision.
Co-developing a next-generation CRM
Keurig Dr Pepper Canada and CIS are jointly building the next major evolutions of Companion REP, with a clear goal: creating a CRM designed for real market conditions.
Ongoing developments include intelligent task and objective cascading to representatives, optimized prospect management, an integrated notifications center, advanced visit planning tools, and enriched customer interaction history.
These new capabilities, developed in close collaboration with users from Services de Café Van Houtte and Keurig Dr Pepper Canada, will benefit the entire CIS community.
An innovative, forward-looking vision
The partnership between Keurig Dr Pepper Canada and CIS highlights what drives us: listening, understanding, and co-creating with those who live the realities of the field every day.
Together, we are shaping a CRM platform that supports growth, improves performance, and strengthens customer relationships.
This project marks a decisive milestone in the evolution of Companion REP and confirms a strong conviction: our solutions don’t just follow the market—they drive it forward.
About Keurig Dr Pepper Canada
Keurig Dr Pepper Canada is a North American leader in the beverage and coffee sector, recognized for its innovation, operational efficiency, and commitment to sustainability.
Through its Café Van Houtte Services division, the company operates a vast network of distribution and field services across Canada, serving thousands of businesses daily.
Always striving for continuous improvement, Keurig Dr Pepper Canada relies on technology to transform operations and deliver an increasingly seamless and high-performing customer experience.
About CIS Group
Founded in 1977, CIS Group develops specialized software solutions for sales and distribution companies. With over 80 clients in the food industry, its flagship platform CIS Companion is deployed across North America to optimize both direct store delivery operations (Companion Route) and all internal team members in contact with the clients of Van Houtte Coffee Services (Sales Representatives, Customer Service, Business Development, etc.).
CIS Group is making significant investments in artificial intelligence to automate decision-making processes. With these innovations, companies will be able to better anticipate demand, reduce waste, and ensure stronger product availability in stores.
About CIS Companion REP
CIS Companion REP is a sales and CRM software solution designed to automate field representatives’ activities. Deployed in SaaS mode, it streamlines client and product management, order taking, promotion tracking, credit handling, and in-store audits. Its integrated CRM features help organizations structure activities, improve performance, and provide better service to their business partners.
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