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How Business Intelligence Helps Food Distributors Turn DSD Data into Actionable Insights

In food distribution, success depends on understanding your sales data and acting quickly. La Trappe à Fromage, Groupe Konex, and Épice Dion recognized this need and partnered with CIS Group to build a custom Power BI dashboard. In just 50 hours, they now have a powerful tool that structures their DSD data and transforms it into clear, reliable KPIs.

A Dashboard Built for Real Needs

These companies needed practical, high-impact insights:

  • Sales analysis: Compare year-over-year performance, spot trends, and identify strong or weak products.
  • Returns and reasons: Track issues like breakage, expired products, or promo returns.
  • Distribution rates and product penetration: Understand product placement across customer accounts.
  • Rep and distributor performance: Measure sales, visits, and new product introductions.
  • Detailed analysis by client, product, or SKU: Especially for properly structured DSD data to ensure accurate KPIs.

The Benefits for Our Clients

With their Power BI dashboards, these businesses can:

  • See performance clearly by client, product, or representative.
  • Reduce time spent compiling manual reports.
  • Target opportunities, like underserved customers.
  • Understand returns to improve profitability.
  • Access simple, visual insights—whether in the office or on the road.

This is practical, hands-on intelligence—the kind that drives growth in the food industry.

Interested in a Custom Power BI Dashboard?

Want to make your DSD data work for you? Our team can help you build a dashboard tailored to your business needs.

Ready to see our application in action?

Discover how your team can do more, faster — starting with their very next task.

A personalized 30-minute demo.
A solution aligned with your operations.
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